Phone: +1 415-997-8267

Simon Tan


Seasoned product manager with 8 years experience building enterprise SaaS solutions, specializing in mobile apps and developing platform ecosystems. Extensive international exposure and technical background. Penchant for visiting customers (empathy), blogging (transparency), and urban planning (design).


Apr 2016 - Present

San Francisco, CA

BlackRock (FutureAdvisor)

VP Product Manager

  • Increased client conversion rates through our mobile apps by 35%
  • Worked with 3 major partner institutions to define a mobile platform and roadmap through 2018
  • Redesigned an internal tool to double market trading efficiency

Nov 2014 - Mar 2016

Sydney / Ho Chi Minh City

Atlassian, Inc.

Senior Product Manager - Mobile

  • Built a 20-person team from scratch to develop new mobile apps for JIRA and Confluence
  • Brought over 450 customers onto a beta access program
  • Launched V1 of JIRA & Confluence for iOS in less than 6 months

Nov 2011 - Nov 2014

Palo Alto, CA

Box, Inc.

Product Manager of Mobile

  • Grew from 30K to 230K+ DAU with 10+ million installs across our mobile suite (Box for iOS/Android/Windows), with a 4+ star average rating and one PC Magazine Editors' Choice Award
  • Partnered with OEMs (Samsung, Sony, LG, HP, Dell), carriers (AT&T, Verizon), platform owners (Google, Microsoft, Apple) and MDMs (MobileIron, Good Technology) to maximize brand awareness in target markets
  • Created an ecosystem of first-party apps, third-party app integrations (OneCloud), and custom line-of-business apps with robust mobile SDKs for developers
  • Communicated mobile roadmap and vision to both internal and external stakeholders through speaking engagements (conferences, meetups) and customer visits

May 2008 - Nov 2011

Redmond, WA

Microsoft Corporation

Program Manager II

  • Shipped code editing, publishing, and educational features in the initial release of WebMatrix
  • Coordinated 45 web hosting providers as WebMatrix global launch partners


2004 - May 2009

University of California, Berkeley

M.S. in Computer Science; B.S. in Electrical Engineering & Computer Science; Minor in Industrial Engineering & Operations Research


  • Berkeley Institute of Design (BiD)
  • Student Technology Services (ResComp)
  • SF Planning and Urban Research Association (SPUR)
  • Meeting of the Minds (Urban Sustainability)